TARGET ACCELERATORS
Hitting the bullseye on the future of retail.
In an effort to identify and attract innovative retail partners, Target launched programs to identify and support promising startups, but the efforts quickly became confusing and disjointed.
To simplify and focus on this mission, we helped Target develop a total brand overhaul, site redesign and several activation events. With a new platform as bold as the startups it sought to engage, Target Accelerators is successfully attracting the next generation of retail partners.
Results
Target is seeing a significant shift in applicants — quality applicants and candidates they believe will be the right partners to help shape the future of retail.
More Work
